Like Bricks Dubai Festival City Mall branchPhoto: likebricks.com
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Like Bricks, Dubai Festival City Mall

5.0500+ reviewsSee on Google Maps

A 4,000 sq ft brick-building play centre on level 1 of Dubai Festival City Mall, with a toy city made of bricks, a soft play maze and a toddler zone for children from age 1.

What is Like Bricks?

Like Bricks is an indoor play centre built around construction bricks. Children wander through a small city made of bricks, build their own models at the building tables, climb and slide in a soft play structure and try interactive digital games. The Festival City branch covers 4,000 sq ft and is one of four Like Bricks centres in the UAE, alongside Dubai Hills Mall, Palm Jumeirah and City Centre Al Zahia in Sharjah.

Zones and ages

  • Toddler area: large, easy-to-hold bricks and soft equipment for children from age 1.
  • Toy city: a play town built from bricks that kids can explore and add to.
  • Building zone: tables and bricks to follow a model or invent one.
  • Soft play: a padded maze with climbing and slides for burning off energy.
  • Digital games: interactive screens that mix drawing and movement.

It works best for preschoolers and primary-age children who like to build. Toddlers have their own space, so siblings of different ages can come together.

Where to find it

Level 1 of Dubai Festival City Mall, on the South Parking side, near Centrepoint. Park in the south car park for the shortest walk. Other kids venues in the same mall make it easy to combine two activities in one visit (see below).

Late opening at weekends

It stays open until 1am from Friday to Sunday, which makes it one of the few play centres in Dubai still open after dinner.

Prices and tickets

Entry is sold as timed play sessions. A family review of the Dubai Hills branch put the first hour at around AED 100. Prices change with offers and school holidays, so check with the centre before you go (04 884 1472).

Birthday parties and school trips

The branch has a private party room. Birthday packages include decoration, entertainment and food. Like Bricks also hosts school trips built around hands-on STEM activities, for groups of up to 100 students.

Good to know

  • Bring grip socks: soft play areas in Dubai usually require them.
  • Weekday mornings are the quietest time for toddlers.
  • The mall has plenty of cafes and restaurants for a break between sessions.

Nearby in Dubai Festival City

See all indoor playgrounds in Dubai or every kids venue in Dubai Festival City.

Frequently asked questions

What age is Like Bricks for?

Children from age 1. Toddlers have a dedicated area with large bricks, and older children use the toy city, building zone, soft play and digital games.

How much does Like Bricks cost?

Play is sold as timed sessions. Reported prices start at around AED 100 for the first hour; confirm the current rate with the centre on 04 884 1472.

Is Like Bricks Festival City open late?

Yes. It opens until 1am from Friday to Sunday and until 10pm from Monday to Thursday.

Can I host a birthday party at Like Bricks?

Yes. The Festival City branch has a private party room and packages with decoration, entertainment and food.

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